Important note: URL provided is not shown on Facebook newsfeed, only domain is visible. This tag is important if your page has a “Like” button and represents a real-life object (like a book or a movie).It determines if your content will appear in a user’s interest section of her profile in the event she “Likes” it.Example: og:image This is the most interesting Open Graph tag for many marketers, because a picture always helps content stand out.This is how you ensure that a particular thumbnail will be shown when your page is shared. Make sure you set the og:image you choose, otherwise Facebook will show something stupid like an unwanted ad banner scraped from the page, or nothing at all (as below). It’s important to remember that if your page is static and you don’t use any sort of content management system (CMS) (like, e.g., Word Press), you need to change the og:image manually for each of your pages.Twitter actually has its own meta tags for Twitter Cards, but if Twitter robots cannot find any, Twitter uses Open Graph tags instead.Social media sites are the major drivers of most of the web’s traffic.If your website is controlled with a CMS and you installed the relevant plugin, the og:image tags are assigned automatically for each page. The most frequently recommended resolution for an OG image is 1200 pixels x 627 pixels (1.91/1 ratio).
It’s useful if you happen to have more than one URL for the same content (for example, using parameters). Yes, content is king, but a king is powerless without followers.So, what’s the first thing that comes to mind when you want to reach a broader audience with your awesome new post? The huge audiences of Facebook and Twitter make them the best platforms for sharing, but do you know how to optimize that outreach potential? It promotes integration between Facebook and other websites by allowing them to become rich “graph” objects with the same functionality as other Facebook objects.In fact, if Facebook doesn’t find the og:title tag on your page, it uses the meta title instead.Keep in mind that the text shown on a Facebook feed is in bold and extremely eye-catching.