How can I get chic

Dressing up the bride or: How can I influence the selling price of my practice?

Successful submission of a dental practice pp 43-60 | Cite as

  • Franco Tafuro
Part of the Success Concepts Dental Practice & Management book series (Successful Dental Practice & Manag.)


The practice sale can only take place if a transferee is willing to take over a practice for a defined price and under clear conditions. But it is also a fact that many practice owners - contrary to the good old marketing rule "The worm must taste the fish and not the angler" - rather choose the bait according to their opinions. This chapter provides clarity about what makes a practice objectively valuable and how the dentist can influence the price accordingly - how the bride can be made (still) chic.

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  1. Tafuro F, Franzen N (2012) Dental practice - the building blocks of success. Team leadership, business administration, marketing, time management, future trends. Springer, HeidelbergCrossRefGoogle Scholar
  2. Heller E (2004) How colors work. rororo, Reinbek near HamburgGoogle Scholar

Copyright information

© Springer-Verlag GmbH Germany 2018

Authors and Affiliations

  1. 1.TAFURO & TEAM Hamburg (Lokstedt) Germany